The founding values of the Dassault Group

The founding values of the Dassault Group

“Nothing great has been accomplished in the world without passion.”
Friedrich Hegel

Passion

At the dawn of the twentieth century, it took immense passion to venture into the skies, piloting a wooden and paper aeroplane, armed only with a slide rule. Marcel Dassault’s drive to soar above a war-torn Europe was motivated primarily by a desire to provide his country, scarred by years of conflict, with the means to secure victory in a sky that had become a battlefield of its own. 

This new dimension, inspired by the myth of Icarus, offered a space of freedom where anything seemed possible—a space that today extends into outer space and cyberspace, attracting passionate individuals. These exceptional men and women combine the entrepreneurial spirit, the daring of pilots, and the creativity of engineers.

Today, Marcel’s flaming passion continues to inspire the 30,000 employees of the Dassault Group. 

Passion

Innovation

At Dassault, innovation reflects, first and foremost, a particular mindset. For our company, it represents a commitment to embracing change and the introduction of new technologies or practices as opportunities for continuous improvement.  

The success and longevity of the Dassault Group is built on our employees' ability to anticipate tomorrow’s challenges and create innovative solutions. This formidable creative force enables them to bridge disciplines, bringing together expertise across the company to develop products and services that meet tomorrow's challenges.

Innovation

Excellence

While passion guides our dreams and innovation helps us imagine and craft solutions to complex problems, these values alone are not enough when our clients entrust us with part of their strategic autonomy. 

Through meticulous risk assessment, precise calculations, and the preservation of our expertise, we transform ideas into consistent, high-performance solutions that stand the test of time and circumstance.

The pursuit of excellence is the cornerstone of our values. In our continuous quest for improvement, this pursuit is the best way to maintain and enhance the trust of our customers, investors, and industrial and commercial partners.

Excellence

Commitment

Commitment is deeply rooted in the culture of the Dassault Group and its subsidiaries. It is in the dedication of our employees that we see the passion first ignited by Marcel Dassault at the beginning of this entrepreneurial and human adventure. 

Today, our commitment is evident in many forms: in the rich careers of our teams, the quality of the products we design, and our support for responsible projects through our philanthropic efforts.

Driven by a desire to make a positive global impact, our philanthropic initiatives demonstrate our long-lasting involvement with associations, foundations, and institutions focused on key areas such as health and medical research, education and social inclusion, culture, and the preservation of national heritage.

Commitment

Patronage at the heart of the Dassault Group’s values

For many years, the Dassault Group has been pursuing a responsible patronage policy based on its founding values - Passion, Innovation, Excellence, Commitment - and perpetuates them through concrete actions.

Health and Medical Research

Deeply affected by the medical consequences of his internment, Marcel Dassault understood the burden of severe disability and the importance of health issues in a France undergoing reconstruction.  

The Dassault Group’s philanthropic efforts span the entire healthcare spectrum—from funding basic cancer research units to supporting patients, promoting mental health prevention, and raising awareness about organ donation. We invest in projects that help people live healthier, longer lives.

Social inclusion and education

At the core of Marcel and Serge Dassault’s professional journeys was a foundation of academic excellence. Believing that educational success is the first step towards social integration and greater professional and personal fulfilment, it is essential to promote access to education for all young people to reduce inequalities and remove barriers to both academic and professional integration.

Culture

The Dassault Group’s reputation in France was forged in technical and precise fields like aviation and computing, and it later expanded into the arts and culture.


It’s often said that culture is what remains when all else is forgotten, and the same is true of music. Music knows no boundaries, it is universal, and it brings joy and fulfilment. For these reasons, and the deep emotions it evokes, we proudly support classical music orchestras and associations that promote opera, nurture young lyrical artists, and encourage budding virtuosos.

Heritage preservation

The Dassault Group has left a significant mark on French history with its iconic figures and innovations. Today, through the transmission of the Group’s values, our subsidiaries continue to make history. We recognise the importance of sharing and continuity between the past and the future, which is why we are committed, through our philanthropic efforts, to preserving for future generations the great landmarks that embody and house our nation’s historical and cultural heritage.

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